In today’s fast-paced digital economy, maintaining a strong mobile presence is essential. For DeFiChain, ensuring that its Light Wallet app remains available on the Google Play Store and Apple App Store is a strategic priority. But without dedicated resources, the app risks falling behind, losing traction, or worse—being delisted.
This Community Fund Proposal lays out a clear plan to protect DeFiChain’s mobile footprint and keep it accessible to users worldwide.
The Problem: A Complex and Continuous Challenge
Maintaining a presence on app stores is not a one-time effort; it demands continuous updates, compliance with ever-changing policies, and a strategic approach to optimization.
Without the necessary resources, DeFiChain’s app risks delisting, decreased visibility, and failure to meet user expectations. Furthermore, developer accounts on major app stores require a legally registered entity, which is essential for compliance with tax and regulatory obligations.
The Solution: A Dedicated Company for App Management
To address these challenges, this proposal outlines a structured, long-term strategy that ensures the DeFiChain app remains accessible and competitive.
The plan includes:
1. Establishing a Dedicated Company
- Register a legal entity to manage developer accounts and fulfill all compliance and tax obligations.
- This entity will serve as the official liaison with Apple and Google, ensuring all regulatory requirements are met.
2. App Store Compliance & Policy Updates
- Continuously monitor and adapt to Apple and Google’s evolving guidelines.
- Ensure app permissions, features, and security remain in full compliance with store policies.
3. App Store Optimization (ASO) for Better Discoverability
- Conduct ongoing App Store Optimization (ASO) efforts to improve search rankings and user engagement.
- Regularly update app descriptions, keywords, and visuals to align with new trends and features.
4. Managing Developer Accounts & Store Fees
- Cover annual fees for Apple and Google developer accounts.
- Budget for potential in-app purchase commission fees (up to 30%).
Budget Allocation: A Transparent Breakdown
The estimated budget for this initiative is 2.85M DFI, allocated as follows:
- Company Setup & Maintenance – Legal fees, tax obligations, and ongoing administrative costs.
- Annual Developer Account Fees – Required payments for Apple and Google store accounts.
- Compliance Updates & ASO – Regular audits, store policy adaptations, and search optimization.
- Customer Support & Maintenance – Resources for handling user inquiries and troubleshooting.
- Marketing & Visibility Campaigns – Promotional efforts to increase downloads and engagement.
Conclusion
By establishing a dedicated company and prioritizing compliance, discoverability, and user satisfaction, this proposal secures DeFiChain’s mobile ecosystem for the long term.
With the support of the community, DeFiChain’s Light Wallet app can thrive, evolve, and scale—laying the foundation for an inclusive and decentralized financial future.
