Quick take:
- The filing lists a range of digital products and services, including TRUMP-branded virtual world that allows users to engage in various activities.
- The virtual world would allow users to purchase and wear TRUMP-branded clothing, shoes, and hats in a virtual setting.
- The filing also indicates the metaverse platform would expand into education and professional development, with TRUMP-branded training services.
DTTM Operations LLC, the entity that controls all trademarks for Trump Organisation has filed a new Trademark with the United States Patent and Trademark Office (USPTO) for “TRUMP”.
According to the report by Josh Gerben, Esq., the filing on February 24 was submitted with an “intent to use” basis, which signals plans for future commercial activity for the brand.
Among the list of services and products in the filing is a TRUMP-branded virtual world that allows users to engage in various activities.
The virtual world would allow users to purchase and wear TRUMP-branded clothing, shoes, and hats in a virtual setting. The filing also indicates the metaverse platform would expand into education and professional development, with TRUMP-branded training services with public service, business, civics, fundraising, real estate, construction, and hospitality management as the main focus areas.
The virtual world would also feature a marketplace allowing users to exchange digital goods and cryptocurrencies. However, products offered on the marketplace will be subject to “authorization by the 45th and 47th President of the United States of America” and will be authenticated using non-fungible tokens (NFTs), the filing states.
This is not the first time the name Trump has been associated with digital assets and NFTs. Before his re-election in November, he sold multiple series of NFTs before later launching a memecoin.
Although the word “metaverse” has fizzled out over the past couple of years, the idea of virtual worlds is still a constant topic, with leading technology companies like Apple among those spearheading the innovation.
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